Beaujolais Nouveau bucks French export fall in US

Tuesday, 16 November, 2004
Adam Lechmere, Decanter
Sales of Beaujolais Nouveau have bucked the general downward trend of French exports in the United States and the Far East while in the UK they continue to fall.

Sales of Georges Duboeuf - the name most closely associated with Beaujolais Nouveau - are up 7% on 2003 in the US.

This is in contrast to overall French wine imports to the US, which were down 13% over the last 12 months.

In the UK, importers Berkmann Wine Cellars said, sales of Beaujolais Nouveau are declining each year in the off-trade, but the restaurant trade is 'encouraging.'

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