A premium listing on wine.co.za guarantees that your news, technical wine data, award, vintage analyses, and other information are permanently available, fully optimised, and interactive for the hospitality trade, media, and serious wine buyers who look to our platform as the GO-TO industry database.
Top 10 reasons why you should list your winery on wine.co.za
1. The wine industry's "source of truth"
Sommeliers, retail buyers, journalists, and export agents do not want to hunt through dozens of different websites for technical information. They come straight to wine.co.za. A listing guarantees your tech sheets, tasting notes, and bottle shots are up-to-date and easily downloadable.
2. Powerful SEO and digital footprint
Leverage 30 years of established domain authority. For small to mid-sized wine estates, a listing on wine.co.za will frequently outrank the estate's own website on Google, ensuring you are found first.
3. Immediate news and PR amplification
Your stories do not just sit on a page. Your press releases, awards, and events are instantly pushed out through highly targeted daily and weekly newsletters and active social media channels, reaching thousands of dedicated trade professionals and wine lovers.
4. Proactive content harvesting
The wine.co.za team actively hunts for your winery's updates, news, and harvest stories to publish them for you. We take the administrative and content-creation burden off your busy marketing team.
5. An extension of your marketing team
Enjoy super-fast turnaround times. With just a few clicks or a quick email, our dedicated team ensures your latest brand updates are professionally formatted and live for the world to see, saving you time and admin.
6. Zero-headache website syncing
When you host and develop your website with wine.co.za, your listing acts as a central hub. One single update on our platform instantly and automatically feeds your own website's wines, news, and events.
7. Massive, built-in audience (1 Million+ monthly views)
Tap into a highly engaged, pre-existing audience. Serving over 12 million SA wine pageviews annually, we put your brand directly in front of active buyers and tourists.
8. Decades of vintage fact sheet archives
Never lose track of your own history. Use wine.co.za as your winery’s private, cloud-based archive to store and keep track of vintage fact sheets dating back up to 1996.
9. The ultimate media and transformation resource
Global journalists looking for South African wine news, accolades, or social transformation initiatives (via the #wineforgood platform) use our search tools as their primary research archive.
10. The cost of being invisible
If a winery is not on wine.co.za, they are invisible to a massive portion of the digital wine world. It is the most cost-effective way to establish digital credibility, drive tasting room traffic, and secure global B2B trade interest.
What are the options to use wine.co.za effectively?
Partner listing (R25 500/year or R2 550/month)
- Continuous visibility and peace of mind
- Unlimited publication: Unlike the Token system (where publishing 25 items would cost R24,875), the Partner Listing offers unlimited uploads of Wine Fact Sheets, News, Events, Photo Albums, and Tourism offerings (Eat, Sleep, Do, Taste). If they release multiple vintages and host events, this pays for itself instantly.
- Distribution machine: News stories are guaranteed publication in the daily/weekly newsfeeds (reaching over 4.7k highly targeted subscribers) and shared on wine.co.za's X (Twitter) channel (19.5k+ followers).
- Reporting on Stats available 24/7 in your Dashboard.
- Dynamic QR codes available
- 10% Token discount: If they want to run extra standalone promotions outside their contract, Partners get a 10% discount on additional Tokens.
Gold Listing (R47 700/year or R4 770/month)
The Partner listing benefits apply, PLUS:
- Maximum market penetration and dominance - for the cost of a single ad in a newspaper, you get ALL YEAR ROUND exposure
- 180k+ extra exposure impressions per year: This is the massive differentiator. Gold is about putting the brand in front of eye-levels across the entire platform.
- 100k+ banner advert impressions: Banner ads are dynamically served throughout the high-traffic zones of the site all year long.
- Featured content (35k+ impressions): The brand is actively featured on highly-trafficked landing pages (Home Page, Wineries, Wines, News, Diary, and Tourism).
- Double the editorial reach: News stories stay featured in the daily/weekly newsfeeds for 2 days instead of 1.
- Featured Diary Events: Events (like harvest festivals or wine dinners) are featured in the weekly diaryfeed for two weeks.
- 5 x Direct social media posts: The wine.co.za team will post the winery's custom content directly to our massive, combined social audience of over 48,000+ followers (Facebook, Instagram, LinkedIn, and X).
- Reporting on extra exposure: Gold partners get detailed performance reports showing exactly how many eyeballs their banner ads and featured content received.
TOKEN system - pay as you go (R995 per Token)
Tokens are valid for up to 3 years.
To publish or bump up a News article or event listing, or publish your wine fact sheets or restaurant, consider the flexible and great value Tokens.
- 1 Token = R995 = One item published.
- 5 Tokens = R4 750
- 10 Tokens = R8 500
For example, to guarantee publication of your News story AND get it Featured for 3 days (News and Newsfeeds) AND a social media share = 3 Tokens
News stories live forever on wine.co.za.
For more detail, click HERE and find our Rate Card HERE for more.
Ready to grow your brand? Please contact Judy Brower or call 021 851 2737.