Ocean Basket cans wine-listing fees

Wednesday, 11 November, 2015
Bizcommunity
It has been confirmed that Ocean Basket really is doing away with its wine-listing fees.

The news comes straight from Ocean Basket Head Office. "Social media has been buzzing recently about the practice of restaurants charging fees to wineries and distributors to list wines, and when you come right down to it, that practice doesn't benefit our partners in the wine industry, and it doesn't benefit our customers. So the decision to scrap our listing fee was a no-brainer," said Ocean Basket Company Leader Grace Harding.

While Ocean Basket's wines are already favourably priced, this move means it can maintain that value in the long run. By removing listing fees, it is able to focus on offering its customers the best wines at the best prices, without having to worry about how much a winemaker can afford to pay for listing fees.

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wine.co.za