“This year’s Auction showcased the finest line-up of wines in the history of this prestigious industry event, with the second highest average price per litre being achieved”, says Nederburg Auction Manager Dalene Steyn.
“Bidding was especially dynamic, with the most diverse buying audience yet. More private buyers than ever before resulted in a competitive bidding experience.”
Total sales ended on R6,163 million, holding up well against last year’s record of just over R7 million. An average price per litre of R576 (compared to R597 in 2014) was achieved and despite tough market conditions, record rand per litre prices were set in four out of six categories, namely Fortified, Cap Classique, Port and Dry White.
At the selection tasting prior to the Auction, British wine critic and member of the 2015 selection panel Tim Atkin MW expressed the view that South African fortified and sweet wines are still undervalued compared to their international equivalents. Fittingly, the rand per litre value in both categories grew significantly this year.
An Auction highlight was the 1800 Joubert-Tradauw Jaubert Family Muscat (275ml), which fetched an impressive R42,500 on the day – equating to R154,545 per litre.
Tsogo Sun once again took top buyer honours with a spend of R642,800, while Spar DC Western Cape and Spar DC Eastern Cape spent a combined total of R758,600 – up 65% on their 2014 spend. The Auction also saw a 5% increase in international sales, with the weak rand enabling buyers to compete with large local institutional buyers.
“This was an excellent showing by both producers and buyers. The robust prices achieved reflect the high value that is increasingly being placed on fine South African wines,” says Distell MD, Richard Rushton.
In his keynote address, British wine expert and acclaimed writer Robert Joseph commended the South African wine industry: “I really believe that your future is bright. You have a great young generation of viticulturists and winemakers and a largely untapped local market.”
The Nederburg Auction will continue to play its part in building the wine heroes of the future, while protecting the best of our winemaking past. And while this year’s event has come to an end, its theme Beyond promises to keep inspiring tomorrow’s icon wines today.
Photo Captions:
1. Jaubert Family Muscat 1800: The 1800 vintage Jaubert Family Muscat (275ml) fetched R 42 500.00 at the 2015 Nederburg Auction.
2. Bidding Hall 2015: The 41st Nederburg Auction was held at the Nederburg Wine Estate in Paarl on the 11th and 12th of September.
3. Tsogo Sun Top Buyer 2015: Top buyer honours for the second year running went to Tsogo Sun, with a spend of R642 800. Pictured bidding on behalf of Tsogo Sun is Group Sommelier of Southern Sun Hotels, Miguel Chan.