At wine.co.za we’ve had a momentous year with many new clients signing up with us and benefitting from our vast readership and multi-integrated system. According to Alexa, the leading website traffic monitor, we are the top wine-specific website in South Africa, ranked at number 2,346 amongst all South African websites.
Our highlights of the year
News
We have a history of South African news that dates back to 1998 and this news reaches 6,300 email subscribers. This year we've averaged around 40k views a month to our News articles.
Our top 5 most read articles of 2015 were:
Sexy Semillon: Food and Wine Pairings
5 of the best: Wineries to visit on a date
Top 100 SA Wines 2015 winners Announced
Kanonkop and Rijk's make history with 10th Absa Top 10 Award win apiece
Chard O' Yay: Food and Wine Pairings
Shop
This year we have increased our sales by 100% and our average selling price per bottle is R105, R650 per case.
Our two wineries that sold the most with us were Cederberg and Raka this year - cheers to you!
Next year we celebrate 20 years of wine.co.za and we're going to be making our very own wine to celebrate.
Diary
If you want to know what is happening in the and around the South African winelands then our Diary pages are a must visit. We’ve been told that we’re the go-to-place for event listings and in so being, we have attracted 2,800 weekly Diary email subscribers.
Spotlight pages
Born out of the need for a specialized page with a specific focus and intent, our Spotlight pages have been utilized for wine routes, wine awards, events and NPOs.
Spotlight pages are a dynamic hub which clients feed into thus allowing for them to have a go-to mobi-friendly page to house all their information starting from as little as 5k for 3 months.
Here are our most popular Spotlight pages of 2015:
Absa Pinotage
Out & About in the Winelands
Veritas 2015
Social Media
- Our Twitter following currently sits at around 12k - tripled growth in just under 3 years - with an average monthly Tweet impressions rate of 120k.
- Our Facebook page has 5.2k organic likes.
- Our Google Plus page has almost 30k likes
What others have said about us:
Cathy Brewer - Villiera.
The team at wine.co.za have performed beyond our expectations in terms of service and innovation. Nothing was too much trouble. They deliver the expected results and then some.
Pieter du Toit - Cederberg.
As a farm there is nothing ‘nicer’ to hand over sales to a place and it’s people that you trust. And if it is some one that means well – even beter. “Wine dot Koza” - as we refer to them - is sensitive in their approach. They are more like our brothers in sales than a hard core shop – which means it is great to have them on board. And if they happen to be the best online mall for Cederberg, it is even greater!
Dalene Steyn - Nederburg Auction business manager.
Nederburg Auction point of view, we really receive a lot of mileage from the press office that we book each year, which enhances our news coverage and makes sure that all the articles we submit are up front and centre. It's a pleasure to work with the wine.co.za team in this regard. We can contact them at any time and they are always available to help. We look forward to another great working relationship in 2016!
Cape Wine Academy
They (wine.co.za) are a testament to the vibrancy of the wine industry and indeed present an incredible overview of what wineries we have, the current events nationally and often internationally, a good search mechanism to find information, classic knowledge, and a neutral factual news.
Cathy Marston - Wine Writer, judge and WSET
For almost 20 years Judy and Kevin have been the online hub of the SA wine industry. Whether it’s been hosting almost everyone’s websites at one time, serving as a portal for information, printing some darned funny articles (if I do say so myself) or encouraging any and all activities which enhance, uplift & expand the wine industry – they’ve made an enormous contribution to SA wine. For many people within the wine industry the importance and relevance of having an online presence has been a difficult one to comprehend. Wine.co.za has made the scary world of internet, social media and actually - just computers more open and accessible than any other portal in SA, whilst at the same time never losing sight of the fact that the wine business is a people business. I have been proud to work for them and with them over the years and hope there are many more decades of wine.co.za to come.
Thank you to all our readers and clients - we're looking forward to a bumper 2016.